Influencers: AGCOM introduces the New Code of Conduct
The Italian Communications Regulatory Authority (AGCOM) has adopted Resolution No. 197/25/CONS, releasing new Guidelines and a Code of Conduct for influencers. This marks the conclusion of a process launched in 2024 through a technical working group and a public consultation. The aim is to strengthen transparency, accountability, and user protection on social media platforms, particularly for minors, by introducing, for the first time, a clear and binding regulatory framework.